1. 14 Jul


    PBS Off Book on logo design

     

  2. 15 Jun


    Saw this logo on the train yesterday, couldn’t stop looking at it.

    Saw this logo on the train yesterday, couldn’t stop looking at it.

     

  3. 19 Jan


    Saul Bass Bell Systems Pitch video

    This is a video prepared by Saul Bass as a presentation to executives of his identity system for Bell System in the early 1970s. The first half is a fantastic primer on identity design and the second half (starting at around 13:00) is the identity pitch. A little long for today’s video-viewing standards but totally worth it. / UnderConsideration llc.

     

  4. 14 Jan


    How the PBS Logo came to be. /UnderConsideration.com